Skip to content

Store DNA ​

Store DNA is the brain of your operation. It is a shared context that all your AI Agents use. Instead of explaining your brand in every single prompt, you define it here once.

Configuring DNA ​

Navigate to Autopilot Settings > Store DNA Status.

1. Brand Identity ​

Describe your store as if you were pitchng it to an investor.

  • Good: "We sell luxury leather boots for urban men who value durability and classic style. Our tone is rugged but sophisticated."
  • Bad: "We sell shoes."

2. Target Audience ​

Who is reading your blog?

  • Example: "Mothers aged 25-40 interested in Montessori education."

3. SEO Keywords ​

List 5-10 high-value keywords you want to rank for on Google.

  • Example: "organic baby clothes, sustainable toys, wooden puzzles"

4. Global Tone ​

Select a Voice Preset (Professional, Playful, Luxury, Bold, Minimalist) that matches your brand personality.

Tools ​

  • Auto-Generate: Scans your existing products and website to guess your Brand DNA automatically.
  • AI Helper: A chat bot that interviews you to build the perfect Brand Identity description.

Vyrlo Autopilot by Arcada LLC.